My new social media gig is pretty sweet.... I now work with the Upland Brewing Company here in Bloomington, Indiana. It's been a whirlwind of a summer delving into the craft beer biz, attending lots of events to capture moments for social media. The first weekend of August, a few brewers and myself ventured north on an epic Wisconsin adventure including The Great Taste of the Midwest and a visit to the New Glarus Brewery.
The Great Taste Festival was just that - one great taste after another. We had a blast at the Upland booth welcoming midwesterners and beer lovers from all over the country to taste some special seasonals and sours. If you love craft beer this is one of the best festivals in the country with all the midwest heavyweights and newbies alike. It sells out in a flash so when tickets are on sale, best be quick on the draw.
We spent the weekend bar hopping and eating around Madison and it was delicious. I let the brewers lead the way having never been before and they showed me some classic Madison spots.
Heritage Tavern - We had drinks here after our tap takeover party and then brunch on Sunday morning before leaving town. Farm to table menu, creative cocktails and like most Madison restaurants, an impressive beer menu. My fav cocktail: The Foxtrot - tasty spin on Pimms Cup. Favorite brunch item: Fried poached eggs.
Essen Haus - German style beer hall. Loud polka music, $1 giant pretzels and 2 liter beer boots... YES.
The Old Fashioned - "Where Wisconsin is King." Downtown Madison staple serving up Wisconsin favorites featuring all the cheese you could imagine and a custom Old-Fashion cocktail menu.
After the festival we topped off our Wisconsin trip and visited the New Glarus Brewery to grab a pint and stock up on some of their famous beer. New Glarus is unique in that they do not distribute outside of Wisconsin so out of towers flock here to get a taste. Brewery tours are self guided so grab a pint and stroll through their immaculate brew house before you hit the gift shop.
After New Glarus, our remaining mission was to snag some squeaky cheese curds and as luck would have it, we stumbled upon a roadside cheese shop with plenty of curds to go around.